The Atacama desert in northern Chile is one of the driest places on Earth and also ideal for getting messages seen from space.
Chilean poet Raúl Zurita had the words “Ni Pena Ni Miedo” bulldozed into the Chilean desert. The phrase roughly translates to “Without shame or fear.”
You’d think that the desert would have long ago overtaken these letters in the sand. However, the locals maintain the site and have preserved the letters for years.
You can see the poem from space:
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The entire phrase is over 3.15 kilometers or about 2 miles long. Truly impressive.
With the Coca Cola logo already emblazoned in the Chilean desert, I wonder what will be next?
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